What’s your personal brand about?

There are heaps of definitions of what ‘brand’ means, such as Seth Godin’s “A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another”. Click here for the full post. And when it comes to personal branding, Amazon founder… Read more


There’s a lot of talk about sleep at the moment; partly I suspect it’s because (in the Northern hemisphere) we’re headed for that time of year when the nights start earlier and many animals hibernate. There’s also been a lot of media coverage, with Dr Michael Mosely once again putting himself through sleep deprivation in… Read more

How to unstick a stuck negotiation

Sometimes it seems we just get stuck at impasse in certain negotiations. A family member’s fun and games with one of our larger insurance companies comes to mind. In that instance, both parties took positions and dug in. That’s not going to help; but it doesn’t therefore follow that the only way is compromise. With… Read more

Great creativity tips from author of ‘Change your mind’

Rod Judkins is a multi-talented man. Not only is he a lecturer at Central St Martins, he’s a practising artist, author and consultant to many creative enterprises. What’s more, he’s taught me a thing or two, so I can highly recommend Rod’s advice – hence this guest blog post. Rod recently put together 10 tips… Read more